LinkedIn is the world’s leading business network. It has over six million members in the UK alone – is free to join and use and can have a dramatic impact on your business.
Yet the majority of those who use it do so passively. Of course if you think about it the practice of “passive networking” is fairly common – not everyone who goes to a business networking event makes the most of it. Some just talk to a couple of friends have a few drinks and drift away. In a way, so it is with LinkedIn – many of us simply join and sit back.
But we believe that even if you are sceptical about this form of on line networking the right thing to do is look into it properly. The fact is that some financial advisers are already using LinkedIn well – find it an efficient, effective way of connecting with clients, with the wider industry and with prospective new clients. The question is – how?
Adviser Home has partnered with a specialist firm who focuses on advising businesses- usually in the professional services sector – on how to use LinkedIn to best effect. We have arranged a number of workshops where you will work with fellow financial advisers to understand what LinkedIn could do for you and with specific focus on business development .
Once you have mastered how to use LinkedIn effectively it is one of the cheapest lead generation / business development tools available to you. Our seminars cover the free LinkedIn applications available therefore, after the cost of the seminar, your ongoing marketing is free!
We have been working with an expert in the field of using LinkedIn to develop business. Already we have run workshops for advisers and the feedback has been outstanding.
It may well be that your business could benefit from a clear LinkedIn strategy and action plan.
To find out more please register here or log into your account at the top of the page.
